FOAMEX LAUNCHES EXTENSIVE NEW PRODUCT LINE AT ISPA 2008

 

Innovative, Environmentally-Friendly, High-Performance

Bedding Solutions

 

Aerus™ Natural™ – Broadest offering of highly-breathable, “green” memory foams

Foamex Natural Bedding™ – Integrated system of engineered “green” bedding components

DriFast® Performance Cushioning – Enhanced airflow materials

Natural Latex by Foamex™ – Unique line of 100% natural latex products

 

LINWOOD, PA, March 12, 2008 – Foamex International Inc. (OTC: FMXL) today announced the launch of several new high-performance, environmentally-friendly product lines for the bedding industry. Foamex will introduce these new product lines at Booth #2129 at the ISPA Expo 2008, the largest Bedding Supplies show in the United States, which opens March 12, 2008 in Baltimore, MD.

 

Aerus™ Natural™ Breathable, “Green” Memory Foams

Aerus Natural is a unique family of high-performance, highly-breathable memory foams utilizing renewable resources. One of the key ingredients is agriculturally derived, replacing portions of the petroleum-based raw materials traditionally used in conventional memory foams.

 

Aerus Natural is manufactured using Foamex’s proprietary Variable Pressure Foaming (VPF) technology, a virtually emission-free manufacturing process that creates significantly higher quality cushioning materials in a wide variety of density and firmness, resulting in a product that provides consistent comfort. Foamex is the only manufacturer incorporating these two “Green” attributes, underscoring the Company’s technology superiority and its commitment to environmental stewardship.

 

Commenting on the new products, Alvaro Vaselli, Senior Vice President, Global Business Development and Marketing, said, “Our goal has always been to develop innovative materials that can significantly improve the quality of sleep. Foamex has built a track record of successful products that clearly deliver that benefit. The new Aerus Natural family is by far the broadest

 

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line of green memory foams that with its highly breathable open cell structure, delivers the benefit of a cooler night’s sleep in a wide variety of options for mattress manufacturers. Our innovation teams are passionate about taking the latest technologies to the next level and once again, they have demonstrated why Foamex continues to be an industry leader in product innovation.”

 

Foamex Natural Bedding™

Foamex Natural Bedding is a system of engineered components designed to work together to offer a complete, turnkey bedding solution which incorporates renewable resources. The product family includes all types of bedding components, including cores, rails, toppers, and quilt-layers. With this new product family, bedding manufacturers can confidently develop products to meet their customer’s growing desire for natural content.

Foamex’s Natural Bedding provides the superior comfort, durability and feel customers demand, and is a tangible example of the company’s commitment as the industry’s leading environmentally-responsible manufacturer and supplier partner.

 

Natural Latex by Foamex™

As part of its intention to become a complete bedding materials solutions provider, Foamex is supporting market demand by offering a 100% Natural Latex solution to its already broad portfolio of specialty products. The Natural Latex by Foamex™ line represents a truly best-in-class Latex product offering. Foamex is introducing two new grades which cover a broad variety of bedding applications.

DriFast® Performance Cushioning

DriFast is a superior alternative to other cushioning materials when airflow and heat dissipation are important. These performance criteria have often been linked to a more comfortable night’s sleep. DriFast is manufactured using the patented Variable Pressure Foaming (VPF) technology which creates enhanced airflow and durability. Following the long-standing success of its original DriFast line, the company saw an opportunity to introduce a more cost-effective solution for bedding materials that dissipate heat and moisture more effectively.

 

Andrew Thompson, Executive Vice President of Business Management and Marketing, said, “Developing and manufacturing unique, best-in-class products and solutions to meet the exacting demands of our customers is Foamex’s priority and the cornerstone of our future. Continuous innovation, including an environmental focus, is the core value that drives our business. We believe that our customers share our passion for product innovation and will respond positively to these new offerings.”

About Foamex’s Environmental Philosophy

Foamex has made environmental, health and safety considerations leading priorities in manufacturing existing products and for planning new products, facilities and processes. The Company is committed to managing its operations so that all employees can work in a safe environment and to environmentally responsible foam manufacturing, and its goal is to sustain ongoing reductions in the amount of contaminants released to air, water and land. More information about Foamex’s environmental philosophy can be found at http://www.foamex.com/env_philosophy.php.

 

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About Variable Pressure Foaming (VPF) Technology

Foamex operates the only facilities in North American with Variable Pressure Foaming (VPF) technology, which is the most environmentally friendly process for the manufacture of polyurethane foams worldwide and which exceeds the Clean Air Act requirements. VPF enables Foamex to develop and produce unique, value-enhancing products for its customers, while providing higher yields from raw materials than traditional foaming methods. This combination of superior product performance and reduced air emissions provides an important technological edge for Foamex. Foamex operates four VPF facilities throughout the United States.

About Foamex International Inc.

Foamex, headquartered in Linwood, PA, is a leading producer of polyurethane foam-based solutions and specialty comfort products. The Company services the bedding, furniture, carpet cushion and automotive markets and also manufactures high-performance polymers for diverse applications in the industrial, aerospace, defense, electronics and computer industries. For more information visit the Foamex web site at http://www.foamex.com.

 

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